Nowadays, countries and organizations fully recognize the ever-increasing value of personal data. They also recognize the equally high risks associated with this data.
Software applications have emerged as the most powerful and scalable way to personalize services and understand customer needs. In addition, software applications are now a mechanism for collecting vast amounts of user data. This condition applies to many forms of software—for example, online, mobile, desktops, or even IoT (Internet of Things).
Therefore, there is a growing demand for information revenue generation and the acquisition of new benefits from it. As a result, this has led to concerns about data’s immoral collection and use. Consequently, this extensive data collection and retention landscape have created an urgent need to prevent the misuse of personal information.
While companies do not need to stop collecting data altogether, they must find a way to balance user privacy and business interests.
The concept of Protecting Privacy from Design (PbD) can help organizations achieve the right balance.
As we mentioned, PbD means that privacy is already embedded in technology, information systems, services, and products to ensure data protection. The whole engineering process development was with privacy in mind.
GDPR has incorporated design-based confidentiality by assigning the data controller (DPO) responsibility. Therefore, the DPO must implement appropriate technical and organizational measures to design and operate systems and infrastructure.