Data Protection Officers (DPO) pivital for European Union’s GDPR

Categories DPO, fsocietygr, GDPR, Personal Data

On 14th of April 2016, the EU adopted the General Data Protection Regulation GDPR, replacing the1995 Data Protection Directive. The new regulation came into force on the 25th of May 2018, giving companies a two-year grace period to fully comply. Among the numerous critical requirements, the need for appointing a Data Protection Officer (DPO) has been one of the key factors.

DATA PROTECTION OFFICER DPO

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Mobile searches, consumers best friend marketers great opportunity.

Categories digital marketing, Google, international reports, mobile

Who are you going to call?

When we’re shopping, we often turn to friends or acquaintances we trust for a fresh set of eyes. We want to double check our decisions. We want to steer clear of making the wrong choice. Mobile searches have changed that.

mobile advise

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B2B marketplace.How mobile changes the landscape?

Categories B2B, digital marketing, Google, smartphones

Things are moving faster than ever.

Despite the complexity of B2B purchasing, more and more buyers use smartphones, and mobile’s influence is reshaping the Business to Business purchase pathway. This constant change creates substantial opportunities for marketers who get it right; although many seem slow to adapt.

mobile in b2b marketplace

But what changed?

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