Local SEO- a big tool for small businesses

Categories digital marketing, Google, SEO, smartphones

What is local SEO

Local SEO is a prime example of a big idea going small. Basically is the process of optimizing a website in order to generate traffic from location-based searches. Local SEO can help your business hit the top of search engines get featured in the local media, get exposure in local events by using your business’ name, address and phone number and customer reviews.

local SEO

Continue reading “Local SEO- a big tool for small businesses”

HTTPS – Panacea to Websites Perfomance? Last Part

Categories Google, growth hacking, hacking, https, SEO

A little backstory

Back in 2014 HTTPS became a hot-topic after the Heartbleed bug became public. This bug allowed people with ill intent to listen in on traffic being transferred over SSL/TLS. It also gave them the ability to hijack and/or read the data. Luckily, this bug got patched quickly after its discovery. This incident was a wake-up call that properly encrypting user information over the internet is a necessity and shouldn’t be an optional thing.

Continue reading “HTTPS – Panacea to Websites Perfomance? Last Part”