H fsociety.gr στηρίζει το Blue Hackathon 2017

Categories hachathon

Blue Hachathon 2017

Η fsociety με περηφάνια στηρίζει το Blue Hackathon 2017 οργανώνεται απο τα Εργαστήρια Διοίκησης Ναυτιλιακών και Λιμενικών Επιχειρήσεων (ΕΔΙΝΑΛΕ), Νησιωτικής και Τοπικής Ανάπτυξης (ΕΤΝΑ) και Διαχείρισης Πληροφορίας (i4M Lab) του Πανεπιστήμιο Αιγαίου και τη Forth CRS  με θέμα την  υλοποίηση έργων και εφαρμογών που αξιοποιούν ανοικτά δεδομένα (Open Data) με θέμα:

ΣΥΝΔΥΑΣΜΕΝΕΣ ΜΕΤΑΦΟΡΕΣ ΕΜΠΟΡΕΥΜΑΤΩΝ & ΕΠΙΒΑΤΩΝ ΣΤΑ ΝΗΣΙΑ

Blue Hackathon
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How AI is changing the future of the travel industry.

Categories digital marketing, growth hacking, ΑΙ

New technologies are becoming digital marketers best friend.

As we have seen in our previous article, with the B2B marketplace the implementation of new technologies (mobile platform), has become essential in the formulation of future strategies for leading marketers.  The travels industry which has always been a pioneer in digital marketing, mainly of its early successful use of online booking, is using AI and machine learning to better facilitate the changing demands of their clients.

AI-TRAVEL

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Keeping your cryptocurrencies safe and secure.

Categories bitcoin, cyberdefence, fsocietygr, hacking

A false sense of security.

Last time we spoke about blockchain. It is true that cryptocurrencies can feel secure because they decentralize and often anonymize digital transactions.

cryptocurrencies

 

Let’s see what we can do to guard our selves against a swath of common attacks. Continue reading “Keeping your cryptocurrencies safe and secure.”

B2B marketplace.How mobile changes the landscape?

Categories B2B, digital marketing, Google, smartphones

Things are moving faster than ever.

Despite the complexity of B2B purchasing, more and more buyers use smartphones, and mobile’s influence is reshaping the Business to Business purchase pathway. This constant change creates substantial opportunities for marketers who get it right; although many seem slow to adapt.

mobile in b2b marketplace

But what changed?

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Local SEO- a big tool for small businesses

Categories digital marketing, Google, SEO, smartphones

What is local SEO

Local SEO is a prime example of a big idea going small. Basically is the process of optimizing a website in order to generate traffic from location-based searches. Local SEO can help your business hit the top of search engines get featured in the local media, get exposure in local events by using your business’ name, address and phone number and customer reviews.

local SEO

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How to increase your team’s data analytics skills

Categories data analytics, Google

Why your team must have data analytics skills.

To stay competitive in today’s mobile-first world, everyone in your organization—data scientist or not—should know how to analyze and interpret marketing data, either it is customer insights and or even key trends to overall performance.
data analytics graph

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What is blockchain?

Categories bitcoin, blockchain, digital marketing, financial internet

Is blockchain the new internet?

The blockchain is an undeniably ingenious invention – the brainchild of a person or group of people known by the pseudonym,  Satoshi Nakamoto. But since then, it has evolved into something greater, and the main question every single person is asking is:

What is Blockchain?

By allowing digital information to be distributed but not copied, blockchain technology created the backbone of a new type of internet. Originally devised for the digital currency, Bitcoin, the tech community is now finding other potential uses for the technology.

blockchain

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Can Linux be a corporate asset?

Categories FOSS, Linux

Let’s open the discussion…

With the many business and government organizations that now use open source software such as Linux, it’s becoming increasingly clear that price is not the only advantage such software holds. If it were, companies that adopted it during the Great Recession would surely have switched back to the expensive proprietary stuff as soon as conditions began to ease, and that’s clearly not the case.

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HTTPS – Panacea to Websites Perfomance? Last Part

Categories Google, growth hacking, hacking, https, SEO

A little backstory

Back in 2014 HTTPS became a hot-topic after the Heartbleed bug became public. This bug allowed people with ill intent to listen in on traffic being transferred over SSL/TLS. It also gave them the ability to hijack and/or read the data. Luckily, this bug got patched quickly after its discovery. This incident was a wake-up call that properly encrypting user information over the internet is a necessity and shouldn’t be an optional thing.

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Use Instagram to Increase your conversions

Categories digital marketing, growth hacking, Instagram

Using Instagram to increase your conversions

…of course, there are a lot of ways to make conversions.

The average order value from Instagram marketing is $65.00. That’s higher than from any other social media platform except for Polyvore ($66.75). In addition, a recent study has found that Instagram gives brands 25% more engagement than any other social media platform.

But how can you use Instagram to increase your sales?

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8 Marketing Methods That Turn Shoppers Into Conversions

Categories digital marketing, growth hacking

As an online store owner, you’re always looking for more traffic and sales. With so many ways of achieving these goals, it can sometimes be difficult to determine the best place to start.

Let’s find out how to increase traffic and sales! Continue reading “8 Marketing Methods That Turn Shoppers Into Conversions”

Facebook shuts down controversial chatbot experiment after AIs develop their own language to talk to each other.

Categories Facebook, ΑΙ

Facebook has shut down a controversial chatbot experiment that saw two AIs develop their own language to communicate.  The social media firm experimented with teaching two chatbots, Alice and Bob, how to negotiate with one another. However, researchers at the Facebook AI Research Lab (FAIR) found that they had deviated from the script and were inventing new phrases without any human input.

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